Q. What is your company's main focus over the next 12-18 months?
A. We are looking to aggressively grow Lord and Taylor's online business, by both acquiring new customers and by improving the online shopping experience to increase conversion.
Q. What are the three most intriguing eCommerce trends right now?
A. 1) The opening up of websites to other retailers, as Sears and Walmart are doing with their marketplaces. 2) The battle of the private sales sites. A lot of companies have entered that space recently. 3) That, despite the difficulties in the economy, eCommerce remains a strong growth area. It will be interesting to see how different retailers capitalize on their digital businesses.
Q. What would be the best piece of advice you could give someone looking to build an eCommerce business?
A. Focus on the basics. Make sure you have the right team in place and that your operations are working effectively before you focus on the bells and whistles. Be certain that you have met your customers' expectations before you try to exceed them.
Q. What are some of the tips and tricks you've learned about
improving checkout?
A. 1) Shop your own site. I always ask my mother to shop it, too. She's not shy about telling me what I can be doing better. 2) Clean it up. Remove unnecessary clicks and buttons that just get in your customer's way. 3) Talk to your customer. Give her the information she needs when she needs it – such as promo codes, shipping guidelines and return policies.
Q. Can you share any lessons learned the hard way about
improving checkout?
A. You don't have to plan a costly and intrusive overhaul of your checkout. You can make small incremental improvements that can have a big impact.
Q. What was your first job?
A. My first job was hand-monogramming in gold the matchboxes at Macchus Red Fox, a fancy restaurant in my hometown. Incidentally, it was also the restaurant where Jimmy Hoffa was last seen alive.
Last Updated: June 5, 2009
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(p) Encourage conduct that would constitute a criminal or civil offense or violation of these Terms.
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(c) conduct by any User on the Site or Services. If you are a California resident, you hereby waive California Civil Code Section 1542, which states: "A general release does not extend to claims which the creditor does not know or suspect to exist in his favor at the time of executing the release, which, if known by him must have materially affected his settlement with the debtor."
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(A) THE SITE, THE SERVICES OR OTHER FITFORCOMMERCE TECHNOLOGY WILL MEET YOUR NEEDS,
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The foregoing exclusions and disclaimers are an essential part of these Terms and formed the basis for determining the price (if any) charged for the Services. Some states do not allow exclusion of an implied warranty, so this disclaimer may not apply to you.
12.1 FITFORCOMMERCE WILL NOT BE LIABLE TO YOU OR ANY THIRD PARTY FOR ANY SPECIAL, PUNITIVE, INCIDENTAL, CONSEQUENTIAL OR OTHER INDIRECT DAMAGES, INCLUDING, WITHOUT LIMITATION, LOST PROFITS OR LOST DATA, ARISING FROM YOUR USE OF THE SITE OR SERVICES, WHETHER BASED ON A CLAIM OR ACTION OF CONTRACT, WARRANTY, NEGLIGENCE, STRICT LIABILITY OR OTHER TORT, BREACH OF ANY STATUTORY DUTY, INDEMNITY OR CONTRIBUTION, OR OTHERWISE, EVEN IF FITFORCOMMERCE HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
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Some states do not allow the limitation or exclusion of liability for incidental or consequential damages, so the above limitations or exclusions may not apply to you.
13.1 Notwithstanding any provision of these Terms, FitForCommerce reserves the right, in its sole discretion, without any notice or liability to you, to
(a) terminate your license to use the Site, the Services and Content, or any portion thereof;
(b) block or prevent your future access to and use of all or any portion of the Site, the Services or Content;
(c) change, suspend or discontinue any aspect of the Site, the Services or Content; and
(d) impose limits on the Site, the Services and Content.
14.1 These Terms represent the complete agreement between us concerning its subject matter, and supersedes all prior agreements and representations between the parties.
14.2. This Agreement shall be treated as though it were executed and performed in New Jersey and shall be governed by and construed in accordance with the laws of the State of New Jersey (without regard to conflict of law principles). Any cause of action by you with respect to the Service (and/or any information, products or Services related thereto) must be instituted within one (1) year after the cause of action arose or be forever waived and barred. The language in this Agreement shall be interpreted as to its fair meaning and not strictly for or against any party. This Agreement and all incorporated agreements and your information may be automatically assigned by the Company in our sole discretion to a third party in the event of an acquisition, sale or merger. Should any part of this Agreement be held invalid or unenforceable, that portion shall be construed consistent with applicable law and the remaining portions shall remain in full force and effect. To the extent that anything in or associated with the Services is in conflict or inconsistent with this Agreement, this Agreement shall take precedence. Our failure to enforce any provision of this Agreement shall not be deemed a waiver of such provision nor of the right to enforce such provision. Our rights under this Agreement shall survive any termination of this Agreement.
14.4 Any legal controversy or legal claim arising out of or relating to this Agreement or our services, excluding legal action taken by the Company to collect or recover damages for, or obtain any injunction relating to, Service operations, intellectual property, and our services, shall be settled solely by binding arbitration in accordance with the commercial arbitration rules of JAMS. Any such controversy or claim shall be arbitrated on an individual basis, and shall not be consolidated in any arbitration with any claim or controversy of any other party. The arbitration shall be conducted in Newark, New Jersey, and judgment on the arbitration award may be entered into any court having jurisdiction thereof. Either you or the Company may seek any interim or preliminary relief from a court of competent jurisdiction in Newark, New Jersey, necessary to protect the rights or property of you and the Company pending the completion of arbitration. Each party shall bear one-half of the arbitration fees and costs incurred through JAMS.
14.5 FitForCommerce makes no representation that information on this Site is appropriate or available for use outside the United States. Those who choose to access this Site from outside the United States do so on their own initiative and at their own risk and are responsible for compliance with applicable local laws. The FitForCommerce Technology is controlled by U.S. Export Regulations, and it may be not be exported to or used by embargoed countries or individuals.
14.6 Any notices to FitForCommerce, Inc must be sent via e-mail addressed to: support@ecommerceknowhow.com and are deemed given upon receipt.
14.7 If any provision of these Terms is held to be unenforceable for any reason, such provision shall be reformed to the extent necessary to make it enforceable to the maximum extent permissible so as to affect the intent of the parties, and the remainder of these Terms shall continue in full force and effect.
14.8 A waiver of any default of these Terms is not a waiver of any subsequent default.
14.9 You represent and warrant that you are eighteen (18) years of age and that you have the right and ability to enter into these Terms. If you are under eighteen (18) years of age, your legal guardian has read and agrees to these Terms.
14.10 These Terms shall be binding upon and inure to the benefit of the respective successors and assigns of the parties hereto.
If you have any questions regarding these Terms or your use of the Site or Services, please submit them to us at support@ecommerceknowhow.com.
