When the gray lady came calling, looking for our view on mobile commerce this holiday season, our experts were, needless to say, happy to oblige. Three of us spent almost an hour with Verne Kopytoff, a New York Times business technology reporter, discussing mobile shoppers – who they are,
Happy Happy! Happy Holidays and Happy New Year! We at FitForCommerce want to share our happiness with you! We’re happy you all made it through 2010 – whether relatively unscathed or really successful. Congratulations! We know it wasn’t easy. It’s a testimony
For a while now, we’ve all been hearing that ‘mobile is the next big thing.’ But as we’re bombarded with emails, articles, and banners touting this ‘new’ wave, how do we filter through all the noise? Attendees at WBR’s Mobile Shopping Summit were treated to interesting and
In Dallas, FitForCommerce partnered with Shop.org to provide the most value to retailers and exhibitors, so they can maximize their time at the Summit. We had our goals and, dang it, we met them! We can always improve and we’ve already had a meeting to figure out how to do better next
The “dog days of summer” is the time that retailers start preparing for the peak holiday shopping season. Analyzing last year’s metrics is a reliable and specific method to help you reach this year’s goals. Your metrics cover all disciplines you use to run your ecommerce business.
http://bit.ly/do5IE7 As margins tighten for online retailers, getting consumers to re-engage with abandoned shopping carts could be the difference between profits and losses. According to a 2010 Experian CheetahMail benchmark study, online shopping carts are abandoned at a rate of 56.2
Luxury is hard to define but easy to spot. It’s not just about the brand or the price tag. It is about the overall sense of luxury – in the quality of the product and the quality of the experience. So, just as luxury retailers have created that special experience in their retail
IRCE is in ONE week! Luxury Interactive and eTail East are shortly after. NEMOA and Shop.Org’s Summit will be here before we know it! And there are many other opportunities to learn, all year round – regional shows, shows by vertical, user conferences, networking dinners and meetups
Sincere thanks to all of you who took the time to send congratulations and feedback on our first “know-letter”. We’re glad you found it helpful – it seems we held to our “specific, actionable info and advice” mantra. In case you missed it, check it out here. Some of you wrote to tell
